The collaboration brings together two pioneers in AI-driven sales enablement to provide a comprehensive, scalable coaching solution for go-to-market teams.

In this episode of Coach to Scale: The Closing Arguments Series, we bring you a …
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One of the most debated questions in leadership isn’t about strategy or structure—it’s about relationships. Specifically: Can or should managers be friends with their team?

This question took center stage in our inaugural CoachEm “Closing Arguments” Sales Leadership Debate, where two respected voices—Kevin Gaither and Mark Kosoglow—tackled it head-on. The debate was lively, real, and packed with lessons for any manager leading in today’s performance-driven, people-first world.

Here’s what I took away—and why I believe most sales leaders are better off being friendly, but not friends.

How CoachEm’s AI Coaches Assist Sales Leaders In the world of sports, every championship-winning team …
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Most sales managers aren’t coaching their reps effectively, and it’s not their fault. Frontline leaders …
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Ask any CRO where pipeline comes from, and you’ll hear the same answers: outbound prospecting, …
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If you’re a frontline sales manager, you know the drill. You start your day with …
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Sales leaders face a tough challenge: driving results while empowering their teams. In this blog, Colum Lundt, CEO of CoachEm, explains why the key to success lies in shifting focus from outcomes to the daily actions that drive them.

How Frontline Sales Managers Can Set Their Team Up for Success in 2025  As we …
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